Who is Everything Design?

Everything Design: Client Stories That Define Excellence in B2B Branding

When a branding agency earns the loyalty of 8 out of 10 clients who return for multiple projects, there's clearly something extraordinary happening behind the scenes. Everything Design, a Bengaluru-based B2B branding and website design agency founded by Mejo Kuriachan and Ekta Manchanda, has built its reputation not through flashy marketing campaigns but through the authentic voices of satisfied clients who've experienced transformative outcomes.

The agency's client testimonial videos tell a story that goes far beyond typical agency-client relationships. These aren't polished corporate endorsements—they're genuine accounts from founders, marketing leaders, and brand strategists who found in Everything Design not just a service provider, but a strategic partner deeply invested in their success. From AI-powered enterprise platforms to cross-border logistics startups, from cybersecurity firms to consumer brands, the diversity of clients speaks to the agency's versatility while their repeat engagement rates speak to the quality of execution.

What sets Everything Design apart is their approach: they don't just execute design briefs, they bring strategic brand expertise that helps early-stage startups and established enterprises alike clarify their value propositions, connect with their target audiences, and scale their brands across every touchpoint. The testimonials reveal a consistent pattern—meticulous attention to detail, transparent communication, collaborative problem-solving, and an unwavering commitment to delivering outcomes that drive business results.

Client Testimonials: The Stories Behind The Success

1. Geetanjali Chitnis & Sanjana Bhatt – Geist: Process Excellence That Empowers Teams

Geetanjali Chitnis, Chief Branding Officer, and Sanjana Bhatt, Brand Consultant at Geist—a well-established and respected consumer brand—brought Everything Design on board to elevate their digital presence and rebuild their website on Webflow. What impressed them from the beginning was how sorted and process-oriented Everything Design appeared. "We like the process, for sure," they emphasized, noting that the structured approach gave them confidence even before the project began. Unlike many testimonials that focus primarily on creative outcomes, Geetanjali and Sanjana highlight something equally important but often overlooked: the operational excellence and communication discipline that made the entire engagement smooth, transparent, and internally empowering. From the earliest workshops, Everything Design demonstrated not just attentive listening but a sophisticated capacity to understand Geist's needs without imposing their own vision on top of what the team already had in mind.

The standout feature of Everything Design's process, according to Geetanjali and Sanjana, was the weekly summary email system. This might sound like a simple operational detail, but its impact was profound. These summary emails provided a clear, concise recap of progress, decisions made, next steps, and any outstanding questions—giving the Geist team everything they needed to stay informed and engaged without requiring constant direct involvement. "Yeah, I really liked the weekly summary emails that you guys sent," Sanjana shared. "It really helped us as a team. Whenever we also have a weekly call, an internal call, we were able to provide that update to the larger Geist team. And when they would ask us 'how's the website going?' we had that answer because you had sent us the recap." This seemingly small process innovation solved a common problem in agency relationships: the challenge of keeping internal stakeholders informed and confident without creating excessive meeting overhead or communication burden. The true value became apparent during Geist's internal weekly calls when the broader team would inevitably ask about project status—Geetanjali and Sanjana always had crisp, credible answers ready.

Beyond the process excellence, Geist's leadership emphasizes that Everything Design "understood what we needed and delivered that without compromising on design or responsiveness or anything." The collaboration was genuinely two-way—as one team member noted, "While we may have had the 20% understanding, the rest of it came in from your team saying, 'hey, we can explore this' or 'we understand this is what you want to do, so we can do it this way.'" Everything Design's competency in Webflow intricacies helped Geist achieve exactly what they had envisioned in Figma, solving the common problem where design vision doesn't translate to development reality. The team structure itself impressed them, with different roles geared towards different parts of the relationship, creating a smooth workflow. Despite initial hesitation about timeline and budget constraints with a new partner, everything fell into place because of effort from both sides of the table. The project transformed not only Geist's website but also how internal teams understood and communicated their mission, and the experience was so positive that Geist continues to work with Everything Design on additional projects. As one final note captured their satisfaction: "I just wish you had been there five years ago."

2. Sharan Urubail – Ximkart: From Complex Logistics to Crystal-Clear Messaging

Sharan Urubail, CEO and Co-founder of Ximkart—a cross-border trade platform enabling manufacturers and businesses to seamlessly source raw materials—came to Everything Design just three months after founding the company with a specific challenge: clarity. Ximkart needed help articulating what they stood for, both in verbal messaging and across their digital presence. As a B2B logistics marketplace operating in a crowded and complex industry, Ximkart's value proposition wasn't immediately obvious to potential customers, and sales conversations often required extensive explanation. "We wanted the messaging of what Ximkart stood for to go through to our customers in not just a verbal format but also digital format where they could go and see and understand it in certain depth at their convenience," Sharan explained. The problem wasn't with the product—it was with how they were communicating its value. What followed was a journey that would fundamentally transform how Ximkart presents itself to the world and, more importantly, how easily they could convert prospects into customers.

Sharan's testimonial stands out for one remarkable descriptor: "glitch-free." In an industry where complexity often breeds delays, miscommunication, scope creep, and friction, describing an agency experience as glitch-free is extraordinary praise. "Our experience from design concept to final product was glitch-free," he emphasized, not as casual praise but as genuine surprise at how smoothly everything progressed. The structured yet agile workflow accommodated Ximkart's evolving requirements while maintaining momentum, and the agency's rigorous discovery sessions and research helped uncover insights that even the founding team hadn't fully articulated. Everything Design took on the challenge of transforming Ximkart's messaging strategy, working to surface the company's unique differentiators and translate them into clear, compelling communication that would resonate with their target audience. The result was transformative: "Conversations with our clients have become so much easier now." This wasn't a superficial improvement—it directly impacted lead quality, deal velocity, and the overall efficiency of the business development process. Sharan wasn't just offering polished corporate speak for the camera; as he noted, "This is not just me saying for the camera"—it reflected genuine satisfaction with outcomes that "truly exceed expectations."

Perhaps the most telling aspect of Sharan's testimonial is his unreserved trust in Everything Design for future needs. After spending two months searching for the right agency and talking to four others simultaneously, he found something rare: "Whenever I think of any project—be it a deck, be it a catalog, be it something else—the first folks that come to my mind is Everything Design." Even when he's still determining exactly how to approach a particular challenge, he knows there's somebody he can bank on to create something good. More impressively, even when a project might fall outside the agency's typical expertise, Sharan expresses confidence that they'll problem-solve their way to a quality solution, "developing it to a decent extent even if it's not their forte." The team's involvement throughout the entire project impressed him—they didn't just execute but presented multiple options with clear reasoning, struck the right balance between taking ownership and seeking client input, and dove deep into understanding complex topics like chemical mining products, even comparing approaches with companies like FedEx. The confident PDFs available for download on their website initially caught his attention, and the owner involvement he witnessed alleviated his biggest concern about whether senior team members would actually be engaged. For all design requirements today, Ximkart has Everything Design as their fallback—"which shows how happy we all are with the output today." This level of trust represents the ultimate client testimonial: Everything Design has become Sharan's default partner, exactly the kind of long-term relationship that drives an agency's success and reputation.

3. Dr. Mallesh Bommanahal – i3systems: Strategic Foundation for Scaling an AI Enterprise

Dr. Mallesh Bommanahal, Co-founder of i3systems (along with team members including Bharat Jakati), approached Everything Design at a critical inflection point—toward the end of his tenure with the AI-powered enterprise solutions company, when the leadership team recognized that their brand identity no longer reflected the sophistication and ambition of their technology platform. The origin story is familiar to many startups: "When we started i3 back in 2016, obviously being a small company you don't have much money to spend, and for a tech company, for a B2B company, spending money on branding and design feels a little bit unnecessary in the beginning. So the simple solution was to buy dinner and beers for a friend and ask him to do all your designs." The color palette was chosen based on personal preference, the logo was created without strategic thought, and team members disagreed about whether it looked good. As the company grew, the problems compounded: UI developers were confused about how to bring these colors into product design, and the overall brand simply didn't convey the professionalism and capability the company had developed. They faced the classic startup dilemma: invest in branding now while resources are still limited, or wait until after scaling—when changing everything becomes exponentially more difficult and expensive.

The decision to engage Everything Design came from multiple strategic considerations that Dr. Mallesh articulated with remarkable clarity. First, they had grown to about 15-20 clients and were on a steep growth trajectory—the right time to "fix the brand design messaging everything before we scale it up in a big way" because "once we have scaled up the company, going back and redoing the design and branding is going to be difficult." Second, their logo had started featuring in media articles, industry research websites, and alongside competitors—"it was very important that we look like a genuine company when our logo is sitting besides some of the larger companies." Third, they were going into a major fundraise round, and "for somebody to give you that much amount of money, it's important to look really genuine and build that confidence that we do understand what marketing and branding is." Fourth, their sales team had grown from two founders to eight-ten people who were now the face of the company—"having the right branding and messaging is very important so that all 8-10 sales people are speaking the same language, sending the same message to the customer." The decision wasn't about aesthetics; it was about business fundamentals. They needed a brand that would last 5-10 years, that would work across all stakeholders (customers, investors, future employees), and that would support rather than hinder their growth trajectory.

When selecting Everything Design, Dr. Mallesh applied the same philosophy i3systems uses in hiring: looking for two things—whether basic skills are right, and whether the person has "fire in them to learn things, figure things out and get things done even if they don't know something, even if they don't have experience in something." He saw both qualities in Everything Design's 4-5 person team at the time, even though they were small and budget was a consideration: "Eventually we knew that all of that money could very well get wasted if we don't end up getting what we thought we wanted and if we have to go for rebranding just after a year or two years instead of five years." The process delivered beyond expectations. Everything Design spent significant time understanding what i3 represented, how their products were positioned compared to competitors, and what unique identity would help them stand out. Multiple touchpoints ensured the design direction aligned with the company's mission, vision, and philosophy. The collaborative approach was particularly valuable: "The team paid a lot of attention to details to make sure that the design and branding was getting conveyed consistently across all the various places, across all the touch points with all the individuals—customers, employees, investors, future employees." One unexpected outcome was a tagline that perfectly captured their essence: "It Gets Simpler." After studying competitors who all focused on automation, Everything Design helped i3 realize that "simplifying the work for people is actually as important or slightly more important than automating the work itself." The tagline resonated not only with the i3 team but with all their customers and "will stay with us for significant amount of time." The experience was "very successful" and "more importantly it was a lot of fun," leading to a 100% recommendation with the advice that "even if you don't think you need it at this stage, Mejo will convince you that you do." For early stage startups, especially in the enterprise space, Dr. Mallesh emphasizes that "you need an informed and well-rounded approach to communication and design from the get-go"—it's not a luxury but a competitive necessity.

4. Krishnapriya Agarwal – 5X: Pivoting Positioning with Precision and Partnership

Krishnapriya Agarwal, Head of Growth & Marketing at 5X, faced a challenging brief: fundamentally reposition the brand from a niche data platform for technical audiences to a broader solution for AI-ready businesses. "Earlier, 5X was a brand that used to exclusively sell to heads of data. That is because we are a data platform that helps you organize your data in one place and then go build on top of it," she explained. But the strategic direction was shifting: "Then we decided that we want to explore businesses that don't essentially even have a data or technology arm. So we want to now position ourselves to tell people that 'hey, you want to do AI? To start with it, you need to have your data perfect.'" This represented "a complete pivot of what we were saying before," requiring not just visual updates but a fundamental rethinking of messaging, positioning, and how they communicated value. The goal was clear but daunting: appeal to enterprise business users who probably don't even have a technology background, making complex data infrastructure concepts accessible and compelling to non-technical decision makers.

The first interaction set the tone for everything that followed. "I remember the first call was with Mejo," Krishnapriya recalled. "I think it was just this personality, you know? He was just like 'okay, I am here just to understand what you need. I am not here to add my own things on top of what you already have on your mind. This is a space where you can brainstorm and just say things out.'" That openness created psychological safety that transformed what could have been a transactional vendor relationship into a genuine partnership. "That kind of left a good impression," she continued. "And then we spoke to you and the rest of the team and we kind of got this, you know, very comfy and warm feeling that we care more about whether you can work with us or not and it feels like you can work with us." The immediate elimination of any "vendor-client" dynamic barriers allowed for authentic collaboration. Once that foundation was established, "all the barriers are gone, then there was a very fun and smooth ride." The chemistry wasn't just pleasant—it was productive. The team exceeded expectations in ways that mattered: "I think you guys exceeded expectations and this is not coming from me. This is coming from Tarun, the CEO."

The execution impressed across multiple dimensions. On the very first draft of the homepage along with copy and wireframe, they were "75 to 80% there"—remarkable considering they'd only had "a couple of calls to help you understand what we want to do." The team went away, did the entire ideation independently, and came back with something immediately relevant: "The messaging that we were trying to add in the wireframes was very, very relevant to what we want." The visual design achieved something rare: clarity without compromise. "The main thing that I hear from everyone is that the website looks very clean. When somebody, even when I look at it, I'm like 'thank god, I don't have to put strain into my eyes and my brain. Everything that I need to read is right there and it's easy to read.'" That consistent feedback across everyone—from technical team members to business stakeholders to external partners—validated that the repositioning had landed successfully. The outcome was unequivocal: "So I would 100% say that you guys exceeded expectations. It was a great engagement. I don't think we are going to look at another agency. This is the continued engagement now. You should know that." The relationship evolved from project to partnership, with Everything Design becoming "an extended arm of 5X"—the ultimate endorsement for an agency that markets itself not as a vendor but as a strategic collaborator.

5. Gautham Gopakumaran – PayBy: B2B SaaS Precision with Measurable Results

Gautham Gopakumaran from PayBy, a fintech payment solutions company, had very specific requirements for their website redesign that required equally specific expertise: they needed a Webflow agency with genuine B2B SaaS experience, not just technical competency but strategic understanding of how enterprise buyers evaluate solutions. "The answer is twofold," Gautham explained when asked why they chose Everything Design. "Number one is because you were extremely comfortable and familiar with Webflow, and second part of it was essentially your experience and your portfolio. None of them had the experience of creating for a B2B audience, an enterprise audience. You brought that to the table—that is one major, major plus point right? So Webflow and your B2B experience are the primary reasons why we picked Everything Design." This wasn't about finding someone who could make a site look pretty; it was about finding partners who understood the nuances of B2B SaaS marketing, user journeys, and conversion optimization for enterprise audiences.

The business objectives were clear and measurable. First priority: "We need to remove all the B2C elements from the website." PayBy had initially built their site with broader appeal, but realized their true market was B2B enterprises, and the messaging and positioning reflected this confusion. Second: "We need to make it extremely clear that hey, these are the functionalities and this is what we do for B2B enterprises, for merchants." Third: "Make the onboarding flow extremely easy so that people are clear as to what to do, where to do, how to do. Pricing, all of those things needed to be clear. Who is it for needed to be clear. So messaging, positioning, and onboarding are primary targets, right?" And as Gautham bluntly assessed the starting point: "And also if you looked at the old website, it was pretty much '90s, and that's where we came to Everything Design and we told the guys that hey, you guys need to work this out from scratch." One particular concern was coordination with their separate content team—working with multiple agencies often creates friction as teams don't gel with each other. But as Gautham noted with relief, "I didn't not have that issue with Everything Design at that point of time because pretty much since I introduced both of you to each other, you both were pretty much in the same room without me being present and you were able to figure things out yourselves, right? That was very welcome." The ability to collaborate seamlessly with external teams demonstrated maturity and professionalism.

The results speak with the clarity that only data can provide. "Close to a year, I think about 9 months or so since we went live," Gautham reported, assessing business impact with metrics that matter: "Our conversion is doing well, the marketing team is able to do more in terms of getting revenue, business, getting more customers. Are we hitting the goals? Yes. Our bounce rates are down, our engagement rate is great, all of that is good." The clarity of information architecture succeeded: "When it comes to once they land on the website, are you getting the information? I believe so. Number of signups is extremely high." In fact, the website works almost too well: "There is also the other fact that when you start doing things so well that you're also getting a lot of spam, especially in the fintech and payment space. The team has gotten a headache around it saying that hey, the website is doing too well because these guys are coming in, finding us too easily. But that's part of the problem—you go to any fintech company, they'll tell you the same thing. If you're doing your marketing extremely well, not only will the number of customers who are potential customers coming to your website grow, number of scamsters are also going to grow." It's the kind of problem businesses want to have. When it comes to reaching business goals? "Yes we are." When asked about overall happiness? "People are overall happy about it"—with the only exception being "not the fraud detection team because they have a headache, but it's a good thing." The comprehensive nature of Gautham's recommendation captures Everything Design's unique positioning: "If anyone comes to me and tells me that hey, they really, really want an excellent Webflow agency who has had experience with B2B SaaS specifically, Everything Design is the only agency which comes to mind, because it's not just about making the website look pretty, it's also about thinking far into the future, thinking about how usable the website will be, how scalable the website will be. Everyone else that I can think of do not have the specific experience at all. So if anyone out there is looking for B2B SaaS websites and is aligned with me that Webflow is one of the best website builders out there, then Everything Design is the way to go."

6. Joveena Abreo & Ranjani – Stellaris Venture Partners: VC Storytelling Through Minimalist Design

Joveena Abreo and Ranjani from Stellaris Venture Partners' marketing team approached the website redesign with a unique understanding of what a VC firm's digital presence needs to accomplish. "It's very rare to find people like you guys. When you find the right set of people, you should just go with it and do it," Joveena emphasized, setting the tone for a testimonial that highlights the rarity of genuine creative partnership. For a venture capital firm, the website is more than marketing collateral—it's a reflection of brand identity, a showcase of portfolio success stories, and most importantly, a signal to founders about what kind of partner the VC will be. "For any founder, right, when they are partnering with a VC firm, they want to know what kind of successes you have in your portfolio. That's one. Two, they're actually judging you by looking at your website as well. It can't be just another website; it has to tell a story," Ranjani explained. The challenge was communicating something subtle but essential: "Overall, the VC business is a people business. We are not loud. We are someone who actually get into the trenches to help you. The website has to actually communicate that."

The design philosophy that emerged perfectly captured Stellaris' brand essence: minimalism as strength, not limitation. "Which is why the overall minimalist feel—we don't want to be too bold on colors, we don't want to be too out there with too many elements. And even when founders were giving us feedback, this was the clear thought that they had when they actually went through the website." Everything Design's approach went beyond executing a creative brief; they actively shaped what the Stellaris team thought would be better for the brand. "You guys understood where we were coming from, what our vision is, and the best thing was your obsession to actually deliver something that you are also proud of. With that, we felt very confident that whatever we go out with will be a great asset to own, right?" The collaboration was genuinely two-way: "Just as we tried to help you guys understand what we really meant, your approach to it informed what we thought would be better for the brand. So in many ways, a lot of the creative work that happened on the website happened because you guys took that initiative to push us, and then it was a back and forth process."

The impact extended beyond external audiences to internal culture. "We kept getting messages from everyone, and it's rare that anyone comes to you and says 'hey, amazing website,'" Joveena noted. "When we were getting feedbacks, it was coming through the investment team members, right, because they are the ones very close to the founders. So they also felt very proud of something that the team has done, and they felt this is a great initiative that you guys took up. I think this was an exercise that brought everyone together." The selection process itself reflected careful vetting: "When you get the same recommendation four to five times, you know that this is the partner that you should look up to, right? And in the first call itself, we felt that you guys have that ability, that drive, that obsession to actually make something work." Most importantly, they achieved their long-term goal: "We didn't want the website to be a repetitive process where you do it year on year or every 2 years. And looking back, I think the goal we set for ourselves was to create something long-term and long-lasting. And I think we have achieved that." The project delivered an unexpected additional benefit: "What started off as an outward-facing exercise where we were trying to communicate ourselves to other people also ended up becoming an exercise that was more inward-looking, where we understood more about ourselves." For a VC firm whose business is fundamentally about understanding people and potential, that self-discovery through the branding process was perhaps the most valuable outcome.

7. Zeeshan Shariff – Relanto: Fresh Design Language for a Growing Platform

Zeeshan Shariff, Head of Marketing at Relanto, came to Everything Design when the company recognized that their initial website—assembled quickly just to have an online presence—no longer reflected their sophistication or strategic positioning. "When we started Relanto, I think we just put together some pieces and started with the website, right? At that point of time, there was not too much thought gone into it," he candidly admitted. But as the company matured and developed clearer messaging and positioning, they realized they needed "to bring a new design language, a new look and feel to the website. So that's the reason we started with this exercise." The evaluation process was methodical: they shortlisted vendors, examined portfolios to understand what kinds of designs and companies each agency had worked with, and assessed the pedigree and background of founders and team members. Everything Design stood out for specific reasons: "You guys had some good backing in terms of your customers, testimonials and all of that, and your designs were fresh—that was something that what we wanted in our website too."

The process impressed with its comprehensiveness and collaborative spirit. "I think the process is pretty fleshed out," Zeeshan observed. "You guys actually worked with our founders, the marketing team, the tech guys, so you got a full understanding of what Relanto's messaging should be. But in terms of visualization of what we wanted in the website, I think it really came out well and we are happy with the entire process." The structured approach ensured all stakeholders—technical, strategic, and creative—were aligned, creating a shared vision that translated effectively from concept to execution. The ability to work seamlessly across different functional areas within Relanto demonstrated the kind of organizational fluency that only comes from experience with complex B2B engagements.

The satisfaction was unequivocal: "So the project is done and you can see our website. I think it's a fantastic website and we are happy with the entire process. Thank you, Everything Design." While Zeeshan's testimonial is more concise than some others, that brevity itself is telling—when things work well, sometimes there's simply less to explain. The focus on "fresh" design and the happiness with the "entire process" suggests Everything Design delivered both creative innovation and operational excellence, the two pillars that define successful agency partnerships.

8. Varun Khare – NimbleEdge: Deep Tech Meets Design Thinking

Varun Khare, CEO and founder of NimbleEdge—a deep tech startup building edge computing infrastructure to deploy AI on edge devices for large B2C players—came to Everything Design after disappointing experiences with other agencies. "I'm Varun, the CEO and founder of NimbleEdge, and we are working primarily to deploy edge computing. So deep tech startup building out tools for the world, B2B market," he explained, setting the stage for one of the most technically complex projects in the testimonial collection. The challenge was significant: edge computing and AI infrastructure are concepts that even technical audiences struggle to grasp fully, and NimbleEdge needed to communicate their value proposition across different stakeholders—from business teams to highly technical engineering audiences. "It's a fairly technical product, so it requires a lot of explanation on what needs to be conveyed to the customer across different stakeholders. It needs a complete thought process of how to build content before even going through the design process."

Varun's previous experiences with agencies had been frustrating. "I tried out a couple of agencies, a couple of teams. It just wasn't good enough. Some teams had reliability issues, some had—how I would say—not that of a proactive response to how the website as a project should be taken up." With one agency, "it took us three and a half weeks just to convey what kind of content should come out," and ultimately "they were not able to understand what we want to do," leading to project failure. The experience taught him a crucial lesson about website development: "A personal learning point for us was that website development and designing is one part, but making the website coherent requires a lot of understanding on the content side of things. If the agency who is working on this is not able to understand how the flow should happen, how everything should connect, then it becomes a fragmented piece. Every page is talking about something which is independent of the others. You then get a meaningful customer journey in that mess." Cost-consciousness initially led him to try cheaper alternatives, but "that backfired like anything because guys could not even build a coherent website." The contrast was stark: Everything Design was "five times costlier than what we were doing on the other side," but Varun decided "we really thought that this is what we were needing."

What impressed Varun most was Everything Design's proactive thinking and genuine understanding of the product. "The primary thing that got us excited was that the Everything Design team was proactive in terms of thinking how the website should come up. We had a previous version that was built out to some extent, and we wanted that 'whatever is there, you take it up and then come up with the independent thought process that you have.' And then we dumped what was built previously and we redesigned everything from scratch. But I think that proactiveness to think from scratch, from first principles on how to come out with an approach for the website, having two different visual routes coming up in the beginning and choosing one within the timebound escalations that we had to figure out—I think those were the interesting parts. That's the reason we continued with Everything Design." The technical understanding particularly stood out: "One thing that was impressive was they actually understood the product, what is getting built out. I face troubles when explaining it to the customers, and I know it's a tough piece to solve. The other agencies that we have worked with, they didn't even dive into understanding what's happening over here." The team "really did well" in grasping concepts like hyper-personalization and edge computing, then translating that understanding into content positioned in industry-standard language that customers could relate to.

The collaborative process worked despite challenges, including time zone differences with part of the marketing team in the US. Varun witnessed the team's dedication firsthand: "I've seen Everything Design working, pushing out updates on the website till 4:00 a.m. in the morning. Even the US was not expecting it to happen, but yeah, I think that's the good part." The results met multiple goals: the overall impression was "much better than the previous one that we had. Now it's more targeted to what we actually do. The content is more honed, more focused on what we actually want to show to the users." While acknowledging they might have over-communicated in some places, Varun saw that as part of normal AB testing processes. The design elements were "pretty clean," achieving that crucial "enterprise-looking, professional kind of thing" essential for working with very large enterprise customers. The high moment came when the homepage was completed: "Now there's actually a website that is going out. My concerns around if the website would be finished or not was actually elevated because homepage is the toughest part. Rest everything was much easier." His recommendation focuses on the specific value Everything Design brings: "In terms of recommendations and referrals, right, I would be more than happy to do that and would love to share the work and the experience that we had, especially in terms of how you guys think through. The team is strong that they can understand even the most technical aspects—that was one of the biggest problems that we had in general—and convey it in terms of the design process and convey it in terms of how to think about a website that should come out for a deep tech company like us." For technically complex B2B businesses struggling to communicate their value, NimbleEdge's story demonstrates that finding an agency that can genuinely understand the product is worth the investment.

9. Sunaina Makhija – Alkemiz: Building a Modern IT Consulting Brand from Scratch

Sunaina Makhija from Alkemiz, a newly formed IT consulting and services organization based in Sydney, approached Everything Design with the dual challenge of creating both brand identity and website for a company positioning itself as a "new age IT consulting organization." The brief was clear: "Our visual identity needed to be built which is modern, which stands out from a lot of the IT consulting organizations that are there." The IT consulting space is notoriously crowded and often visually conservative, making differentiation through design particularly challenging. Everything Design needed to create something that felt fresh and future-focused while still conveying the professionalism and capability that enterprise clients expect from their IT partners.

The design process presented Alkemiz with "two really good options," creating what Sunaina called "a really good place to be when you have two really good options." The team's ability to offer multiple strong directions rather than a single take-it-or-leave-it proposal demonstrated both creative depth and strategic thinking. "I think the first one sort of resonated with all of us," Sunaina explained. "It had that neon lights which gives you a sort of a tech or future-focused type of vibe, still going with just a different color scheme or visuals that sort of blended well where we're not going completely off, but we are also bringing a uniqueness to it. And that's how we selected the first option." The excitement built as concepts developed: "The moment we saw the concepts as well, we were very excited that 'okay, this is actually going in the direction that we had all sort of hoped that it would.' We were really wanting to just share that with everybody." That enthusiasm extended to the feedback they received post-launch: "So far, whoever has seen the website or the branding has only said good things about it. We really think that it stands out, and a lot of the feedback has been very similar."

The collaborative experience impressed across multiple dimensions. "I could see that when it was you or the other design team or Arpan or Ashwini, everyone was wanting to create something that we were happy with and also resonated with us. So that was very, very clear," Sunaina noted, highlighting the shared commitment to quality outcomes. "And also I think the responsiveness was really good as well. You guys were very flexible about some of the changes that we asked for as well. So that was a good experience for us." The back-and-forth process of refining content and design worked smoothly, creating a final product that genuinely represented Alkemiz's vision. Looking forward, Sunaina's concluding thoughts speak to both satisfaction and trust: "What was important was someone who could understand the brief and then also help us with the visual identity, the design and the development. I think Everything Design did justice to it, and also it was really fun working with the team. We are very proud of what we've achieved. For anything else that we need, I think we'll probably turn to Everything Design for it as well." That last statement—the intention to return for future needs—is the ultimate validation of a successful partnership, suggesting Everything Design has earned not just a client but a long-term collaborator for Alkemiz's growth journey.

10. Fortuna Cysec – Naveen Balakrishna Raja & Sudhir Sarnobat: Cybersecurity Branding at Global Scale

Naveen Balakrishna Raja, Co-founder and CEO of Fortuna Cysec, brought Everything Design one of the most complex branding challenges in the testimonial collection: creating a global cybersecurity brand that could speak to multiple technical personas while differentiating both a service business and a new product platform. "I'm Naveen Balakrishna Raja, I'm the co-founder and CEO of Fortuna Cysec. I've been in IT and cybersecurity for more than 20 years, working with several critical infrastructure in the US to make sure that their security and compliance is maintained," he introduced himself, establishing the depth of expertise he brings to evaluating agency work. Fortuna Cysec is "a global cybersecurity company providing cybersecurity services and also a product that has been developed which gives a single pane of glass, bringing in various security products together." The engagement scope was comprehensive: "We wanted to start with a creative logo that can talk about who we are and what we are bringing into the market. At the same time, we wanted to develop our website that can be the opening of doors to our customers to talk about the services that we offer, to talk about the product."

What particularly impressed Naveen was Everything Design's commitment to deep understanding despite coming from outside the cybersecurity vertical. "The team that was put together for this particular project were very creative and did their homework. We had several meetings wherein initially they tried to understand what we were doing. Even though they were not from the cybersecurity vertical, they went ahead and did their homework and came meeting after meeting. I was seeing how their acumen about cybersecurity, about the business, about the competitors grew day by day." This progression from outsider to informed insider happened through systematic research and genuine intellectual curiosity: "They were able to come to the table not only understanding the cybersecurity frameworks, the cybersecurity business that exists, the products and the competitors that exist—they were able to put together what we needed in terms of creating the logos, creating the website, and making sure it speaks with all the personas that we would like to come to our website and to understand what we are doing." The persona-specific messaging was crucial: CISOs, CIOs, security officers, and compliance officers each have different priorities and language, and the branding needed to resonate with all of them while maintaining coherent brand identity.

Having worked with other branding agencies in both the US and India, Naveen could make informed comparisons: "One thing I can surely say is the process that Everything Design put together and the way in which the research was performed—both in terms of understanding the business as well as the customers that we are looking for—and making sure that everything that was delivered, either it is the logos, the business cards, the website, everything was made sure that speaks to what we were looking for and also making sure that it gives us a good perspective in the market." The development phase particularly impressed him: "When it came to the development, one of the things that we always look at is how the designs that are put together, all the wireframes, everything comes together in terms of the development aspect. Everything Design was able to convert all the design aspects into development and also make sure that everything was working fine. They tested it, and then we went into the go-live aspect. Surely they met all the requirements that we had, and when we saw the final product after it was published, it was looking the same way as they had given to us during the design phase." The aha moment came when they saw how the product functionality was visualized: "Showing how the product really works or what our platform Defense Platform is all about—bringing it to light in layman's terms is very difficult. One of the things that Everything Design was able to do was they created a flow showing how the data flows from various endpoints and how our platform is utilized in order to prevent breach or an incident. It was portrayed very well and in an effective manner that when we first saw that, we actually fell off our chairs."

The collaborative approach created what Naveen described as an extension of their own team: "We all worked together collaboratively as one team. They became an extension of our marketing team, and as one team we were able to develop the content." The tools and processes facilitated this: "The way in which Everything Design uses Figma and other tools to bring in the collaborative efforts between both the teams, from a customer standpoint as well as the internal design team, was awesome. And that's the reason I call it people, process, and technology." Customer feedback validated the investment: "Once we released our website, we had a couple of our customers as well as our prospects take a look at it, and one of the things that we learned is that it was able to speak—the information that they were looking at, they got all the information they needed. They were able to understand what we are doing and how we are building Fortuna Cysec." For a global cybersecurity company with operations spanning North America, Europe, and Asia Pacific, the branding needed to work across cultures and markets: "Having redundant SOC operation centers here in India as well as in Australia, we were very much looking at how can we portray our company and make sure that the branding speaks to it." Everything Design delivered: "They were able to put together, come up with logos as well as our website that can speak not only about the services that we offer but also with the product." Sudhir Sarnobat, also from Fortuna, added his perspective on why he would recommend Everything Design: "Would you recommend us to another company? Why is it a question? I will recommend. Why not? You would recommend only when you are convinced and you are happy. I'll recommend for one—a creative agency, the first thing is that your creatives have to be good. You guys are doing well. Second is that I have seen the accountability of time and accountability of money is not taken by most of the companies which are in creating. You are doing it on time. You're giving me updates. You're telling me this will come on this date, then it is happening on this date. Those are the points I like because these both things don't come with creative—either you get good project management but bad creative, or you get good creative but bad project management. Both these together is something which I like. That is why I will recommend."

11. Sachin Naik – Cuzor: Elevating Power Accessories from Painkillers to Lifestyle

Sachin Naik, Founder and CEO of Cuzor Labs, brought Everything Design a fascinating brand positioning challenge: transforming how consumers perceive power accessories, specifically their innovative gallium nitrate (GaN) chargers and UPS devices. "At Cuzor Labs, we just wanted to change that perception," Sachin explained, referring to how most consumer electronics in India are imported. "So we thought it should be the right time for us to start building something meaningful, and recently we launched our first gallium nitrate chargers. So that is how we have been moving from one niche space to a large broader market." The branding challenge was subtle but significant: "There are two to three things when we said we wanted to look at maybe a rebranding kind of a thing. One, when it comes to UPS, what we have been designed—UPS are more like painkillers. So you buy it then you start seeing a problem. So from that, as a company we are moving to an accessory which may not be a painkiller but a necessity." The strategic shift required visual language that would help users "see how we have built one and get into an aesthetically appealing side where they see that device in their own lifestyle settings, beautifully connected to a laptop."

Everything Design's approach impressed Sachin with its depth of engagement. "Before even we could draw the sketches, we went through a lot of interactions on how the competition is doing, actually defining what is a gallium nitrate charger, what are the parameters, what as a brand we stand for. And then it went through two to three iterations of looking whether philosophically we are connecting but visually we are connecting. And then it went to the drawing board." This methodical progression from strategic foundation to visual execution created alignment before significant resources were invested in design. The collaborative spirit particularly resonated: "Even when we had a difference of opinion, I could see that you had done your homework to say why this has to be this way. And whenever we wanted to accommodate certain things, we have been like fairly discussing not on what is right or wrong, more on how customer sees it, what is the perception that we want to build. That was a very refreshing change for me personally."

The technical translation particularly impressed Sachin as an engineer-founder. "The beautiful part is there are technical nuances as engineers we know, and somebody who wants to market knows how to capture that beautifully and tell to the customer. Many times I feel that most of the websites or the communications fail there because with the vision that you have built, you always think how technically it is superior, but somebody has to tell how that superiority translates to a user benefit in a very, very beautiful but subtle language. So that I think you guys did very well." The specific design elements captured product essence perfectly: "Currently the way you guys have designed that, it has the breathing, and the breathing also showcases the way power flows at different breathing rates. And we have those videos capturing the drop insertions, etc." The result created emotional connection: "To say in one word, right, somebody whom I have been showing this page along feels like buying it. So the whole thing that you build is that you want user to connect with it, feel that it is made for him, have a trust and decide to spend that money on that trust. So on these aspects, this comes 100 out of 100." Market validation came from diverse sources: "We have shown it to many people, we have shown it to our partners in US. Pretty much everybody said what they thought when they started working with us has come out really well, and that broadly we are also seeing in sales." The investment in strategic foundation paid dividends: "The homework that we did for almost I think 2 and a half, 3 months to get this out, actually it's showing up." Sachin's overall assessment captured the essence of the partnership: "Overall experience has been great, and one thing good about you guys is that you get into the depth broadly."

12. Khurram Syed – Trinas: Bold Branding That Boosts Internal Confidence

Khurram Syed, General Manager at Trinas, a company in the coatings industry, came to Everything Design recognizing a problem that many established B2B companies face: "We realized that our previous branding was inconsistent across different collaterals, which made us feel less professional and not at par with our competitors and other market players. Thus we decided to redesign branding collateral including our website." The inconsistency wasn't just an external problem—it affected how the team felt about representing the company. "So the primary purpose of this was to give our own team the confidence in our own branding and also to create an impression with our partners." This internal-facing benefit of branding is often overlooked, but Khurram understood that if his own team lacked confidence in their brand materials, that uncertainty would inevitably be transmitted to customers and partners.

The selection process was influenced by Everything Design's portfolio and interpersonal approach. "In your portfolio, I found many B2B businesses that have been associated with your company, and that is the kind of branding I would also like to go with," Khurram explained, highlighting how relevant case studies build confidence. "Also, Mejo's personality is really good. He's very calm and he lets you speak that makes you feel heard. So that boosted my confidence and influenced my decision to work with Everything Design." The execution lived up to expectations: "My experience with Everything Design was really good. From the initial point of contact with Mejo to getting in communication with your team, everything was very smooth. You did your research. You gave us a very structured plan. Took the deadlines as their own challenge. What I was expecting, I was delivered."

The impact became visible at a major industry event: "We had this Saudi Arabian Coatings Show, which is a huge deal in our industry, and our stand I felt was better than almost all of them. It was very bold. People could notice our stand or our brand from far across the hall, which was really impressive." The visual boldness translated to digital presence as well: "Being in the industry for almost a decade now, I have seen many websites. Somehow Everything Design created a unique website for us which is in synchrony with the industry but also standing out." The balance of familiarity and differentiation is difficult to achieve—too different and you seem out of touch with industry norms; too similar and you blend into the background. Everything Design found that sweet spot: "Even though you have so much things on the website, it is still very easy to read or easy to communicate the relevant information to the user." The response validated the investment: "Whomever has seen the renewed branding including the website, they were impressed by the overall image. We received many compliments. They were highly impressed." Most importantly, the internal goal was achieved: "It has drastically boosted the confidence of our team members when representing our company with our partners." When asked about future collaboration, Khurram's answer was unequivocal: "Definitely if I have a chance, I will definitely work with Everything Design again." The experience demonstrated that branding isn't vanity—it's a strategic tool for building both external credibility and internal pride, directly impacting how teams show up in customer and partner interactions.

13. Conrad Cheung & Nick – Personal Brand: Artist Portfolio with Personality

Conrad Cheung, an artist, writer, and professor at the University of Florida, along with graphic designer Nick, brought Everything Design (specifically Everything Flow, their Webflow division) a different kind of challenge: creating an artist portfolio website that would break free from template constraints while capturing personality and facilitating engagement. "We wanted to revitalize my old website," Conrad explained. "The issue was that we were trying to get away from the kinds of standard template outcomes that you would get from something like Squarespace." Nick elaborated on the goals: "We wanted to create something that demonstrated Conrad as an artist in person. We also wanted a website that functioned a little more simply and had more interaction, more visual interest, more engagement." Finding the right team required careful vetting: "I worked with Nick on developing a design and we had to go through quite a bit of a trial to be able to find you guys, and I think it worked out great."

The selection process focused on Webflow expertise specifically. "I forget the exact term—it's something like the Webflow Partners or Webflow Experts that you guys were listed on. We were looking for somebody or team that had a consistently strong portfolio. We brought it down to a shortlist and it was a question I think of efficiency, quality, of consistency and of money that helped us make our decision." Working with artists and designers as clients presents unique challenges—they have sophisticated aesthetic sensibilities and exacting standards. Conrad and Nick appreciated Everything Design's patience and understanding: "Oh yeah, 100%. I think we were really lucky to have your sort of understanding and your explanation along the way. I think that just helped our process. You know, we really appreciate your patience." Conrad elaborated: "I would agree as well. We come at this as people who are professionals already in art and design. So we have certain expectations. I think we're also a little bit more obsessive than the usual people. So the fact that you guys were able to work with us suggests to me that you're able to work with a wide range of clientele."

The defining characteristic of the collaboration was attention to detail and willingness to refine. "We really appreciate the degree to which the whole team has been open to feedback and revisions, has been willing to work with us on really making the thing pixel perfect," they emphasized. For artists and designers, "pixel perfect" isn't hyperbole—it's the actual standard. The ability to meet that standard while maintaining positive collaborative dynamics speaks to both technical competency and interpersonal skill. The experience led to an enthusiastic endorsement: "Yeah, and that's all the more reason to recommend you." For creative professionals considering Webflow development, Conrad and Nick's experience demonstrates that Everything Design can meet the exacting standards of clients who are themselves design experts, handling feedback cycles and revision requests with grace while delivering work that satisfies even the most discerning aesthetic sensibilities.

Analysis: The Patterns Behind Partnership Excellence

Strategic Depth Over Design Execution

Perhaps the most consistent theme across all testimonials is that Everything Design doesn't position itself as order-takers executing creative briefs—clients describe strategic partners who bring informed perspectives, ask challenging questions, and help clarify positioning and messaging before design work even begins. Dr. Mallesh from i3systems specifically chose Everything Design because they "understood the constraints and needs of early stage startups and brought strategic brand expertise, and not just design execution." Sharan from Ximkart praised the team's ability to dive deep into complex topics like chemical mining, comparing approaches with industry leaders like FedEx to inform strategic direction. Varun from NimbleEdge emphasized that "the team is strong that they can understand even the most technical aspects" and translate that understanding into effective communication.

This consultative approach requires business acumen that goes beyond traditional design skills. It's particularly valuable for B2B companies in complex technical fields where clearly articulating value propositions represents a significant competitive advantage. The discovery process isn't perfunctory—it's substantive enough that clients like Bharat Jakati describe it as helping them clarify their own value propositions. Sachin from Cuzor noted that "before even we could draw the sketches, we went through a lot of interactions" defining fundamentals, and "even when we had a difference of opinion, I could see that you had done your homework to say why this has to be this way."

Process Excellence and Communication Discipline

Geist's testimonial about weekly summary emails reveals the operational backbone that enables strategic work. The agency has systematized communication and project management in ways that keep clients informed, empowered, and confident without creating excessive meeting overhead. This operational excellence might seem mundane compared to creative brilliance, but it's actually what enables long-term relationships and repeat engagements. Clients know what's happening, when it's happening, and why—eliminating the anxiety and friction that plague many agency relationships.

Multiple testimonials highlight structured approaches: i3systems praised "multiple touchpoints throughout the project," Trinas appreciated how the team "gave us a very structured plan, took the deadlines as their own challenge," and NimbleEdge valued the proactive project management despite time zone challenges. Sudhir from Fortuna specifically highlighted that unlike most creative agencies where "either you get good project management but bad creative or you get good creative but bad project management," Everything Design delivers both: "You are doing it on time. You're giving me updates. You're telling me this will come on this date, then it is happening on this date. If it is not happening, you are telling me this is not happening on this date, this will happen on this day but we will squeeze next step so that we can go to the end."

Technical Understanding and Domain Fluency

The ability to quickly develop fluency in unfamiliar domains consistently impresses clients. Naveen from Fortuna Cysec watched the team's acumen about cybersecurity grow "day by day" through systematic homework, despite coming from outside the vertical. Varun from NimbleEdge, who had seen agencies fail at understanding edge computing and AI infrastructure, noted that Everything Design "actually understood the product, what is getting built out. I face troubles when explaining it to the customers and I know it's a tough piece to solve. The other agencies that we have worked with, they didn't even dive into understanding what's happening over here."

This technical translation capability is what allows the agency to serve deep tech startups, cybersecurity firms, AI companies, and other technically complex businesses. As Sachin from Cuzor observed: "There are technical nuances as engineers we know, and somebody who wants to market knows how to capture that beautifully and tell to the customer. Many times I feel that most of the websites or the communications fail there because with the vision that you have built, you always think how technically it is superior, but somebody has to tell how that superiority translates to a user benefit in a very, very beautiful but subtle language."

Stakeholder-Centric Design Thinking

Multiple testimonials mention explicit consideration of diverse stakeholders in brand development. Dr. Mallesh noted that Everything Design ensured "customers, investors, future employees—all of the stakeholders were considered." Naveen from Fortuna Cysec emphasized how the website needed to speak to different personas—CISOs, CIOs, security officers, compliance officers—each with different priorities and language. Krishnapriya from 5X described the challenge of pivoting from messaging for technical "heads of data" to "enterprise business users who probably don't even have a technology background."

This stakeholder-centric approach reflects sophisticated understanding of brand as a business system rather than just a marketing asset. B2B brands must often serve multiple audiences simultaneously—from technical evaluators to procurement professionals to C-suite executives to potential employees. Creating coherent experiences across these diverse audiences while maintaining brand consistency requires both strategic insight and design discipline.

Collaborative Partnership Over Vendor Relationships

A striking number of testimonials explicitly describe the elimination of "vendor-client" dynamics in favor of genuine partnership. Krishnapriya from 5X noted that once initial barriers were eliminated, "then there was a very fun and smooth ride." Joveena from Stellaris appreciated that "just as we tried to help you guys understand what we really meant, your approach to it informed what we thought would be better for the brand—a lot of the creative work happened because you guys took that initiative to push us and then it was a back and forth process."

Sharan from Ximkart praised the balance: "You brought me in where required at the right frequencies but you also took ownership to say 'okay, we are building it, we are the owners, we understand how this needs to be built out, where we think we would like to have a suggestion we'll bring you in, otherwise let's go as is.' I don't know, it's a very difficult balance to achieve—when how much does the person who understand this in depth come in to somebody who's the field expert—but I think you guys were fairly good in that sense."

This collaborative spirit extends to working with other agencies and teams. Gautham from PayBy had initial concerns about coordinating with their separate content team, but found "I didn't have that issue with Everything Design because pretty much since I introduced both of you to each other, you were pretty much in the same room without me being present and you were able to figure things out yourselves."

First-Impression Management and Interpersonal Dynamics

Several testimonials highlight the importance of personal chemistry and interpersonal approach in the selection process. Krishnapriya from 5X remembers that first call with Mejo: "I think it was just this personality, you know? He was just like 'okay, I am here just to understand what you need. I am not here to add my own things on top of what you already have on your mind. This is a space where you can brainstorm and just say things out.'" That openness created the psychological safety necessary for authentic collaboration.

Khurram from Trinas specifically mentioned: "Mejo's personality is really good. He's very calm and he lets you speak that makes you feel heard. So that boosted my confidence and influenced my decision to work with Everything Design." This ability to create space for client thinking rather than imposing agency vision distinguishes consultative partnerships from transactional vendor relationships.

Results-Oriented with Measurable Business Impact

While many agency testimonials focus on creative quality or process satisfaction, Everything Design's clients consistently articulate business results. Gautham from PayBy reported specific metrics: "Our conversion is doing well, bounce rates are down, engagement rate is great, number of signups is extremely high." Sharan from Ximkart described transformation: "Conversations with our clients have become so much easier now—the entire experience from design concept to final product was glitch-free." Khurram from Trinas noted the impact at an industry event: "Our stand I felt was better than almost all of them. It was very bold. People could notice our stand or our brand from far across the hall."

The business impact extends to internal dynamics as well. Khurram emphasized that the branding "has drastically boosted the confidence of our team members when representing our company with our partners." Sharan observed that the website became so self-explanatory that "meetings don't have to start from scratch—they know exactly what you're offering, they know what they want, so it does not have to start from scratch from that standpoint, which actually in my sense was a deal breaker because it took a lot of time to explain to them who we are."

Portfolio Credibility and Case Study Transparency

Multiple clients mention that Everything Design's portfolio and case studies played a crucial role in the selection process. Sharan from Ximkart noted: "For me, I didn't come across any such agency but when I saw that you guys were super confident in saying 'okay, this is exactly what we've done, if you want to take a sneak peek go through,' and for some reason I felt you guys meant business." The availability of detailed case study PDFs for download built confidence before the first conversation.

Khurram from Trinas explained: "In your portfolio, I found many B2B businesses that have been associated with your company and that is the kind of branding I would also like to go with." Zeeshan from Relanto appreciated that "you guys had some good backing in terms of your customers, testimonials and all of that, and your designs were fresh." This portfolio credibility is reinforced by the testimonial videos themselves—the willingness of satisfied clients to go on camera and share detailed accounts of their experience creates trust for prospective clients.

Exceeding Expectations Through First-Draft Quality

A remarkable pattern emerges around first-draft quality. Krishnapriya from 5X reported that "the first draft itself of the homepage along with the copy and the wireframe, I believe like 75 to 80% there. So that was very impressive because we did like a couple of calls to help you understand what we want to do, and then your team went and did the whole ideation and came up with this and it was very relevant." This ability to deeply understand needs through limited interaction and produce near-final work on first iteration speaks to both listening skills and creative judgment.

Alkemiz experienced excitement at the concept stage: "The moment we saw the concepts as well, we were very excited that 'okay, this is actually going in the direction that we had all sort of hoped that it would.'" Varun from NimbleEdge highlighted a crucial milestone: "High moment was when the homepage was completed. Now there's actually a website that is going out. My concerns around if the website would be finished or not was actually elevated because homepage is the toughest part."

Attention to Detail and Pixel-Perfect Execution

The commitment to detail appears across testimonials. Dr. Mallesh from i3systems emphasized that "the team took a lot of attention to details to make sure that the design and branding was getting conveyed consistently across all the various places, across all the touchpoints." Conrad Cheung and Nick, themselves design professionals, appreciated "the degree to which the whole team has been open to feedback and revisions, has been willing to work with us on really making the thing pixel perfect."

Geist praised the fact that design vision translated exactly from Figma to Webflow implementation: "I've put so much work into this website and I just need someone to develop it. But I know that I can't trust somebody to get what my vision is and make it look and work exactly the same as I have designed it. But that is the problem you solve. What you've done on Figma, you put it on Webflow and you solve that connection that was always missing."

Scalability and Long-Term Thinking

Several clients explicitly mention that the work was designed for longevity rather than short-term needs. i3systems wanted "a design that will stick, which will be with us for let's say five, ten years because once we have scaled up the company and then going back and redoing the design and branding is going to be difficult." Joveena from Stellaris stated their goal clearly: "We didn't want the website to be a repetitive process where you do it year on year or every 2 years. And looking back, I think the goal we set for ourselves was to create something long-term and long-lasting. And I think we have achieved that."

Gautham from PayBy appreciated that the thinking went "far into the future, thinking about how usable the website will be, how scalable the website will be." This long-term orientation aligns with the agency's business model—building relationships that span multiple projects rather than optimizing for individual transaction value.

The Trust Metric: Top-of-Mind Recall for Future Needs

Perhaps the strongest signal of client satisfaction is what happens after the project ends. Sharan from Ximkart captured this perfectly: "Whenever I think of any project—be it a deck, be it a catalog, be it something else—the first folks that come to my mind is Everything Design. I don't know how we'll work on each of these things but I know for a fact that somebody that we can sort of bank on to create something good." Sunaina from Alkemiz concluded: "For anything else that we need, I think we'll probably turn to Everything Design for it as well."

Krishnapriya from 5X stated definitively: "I don't think we are going to look at another agency. This is the continued engagement now. You should know that." This top-of-mind recall—becoming the default choice for future design needs—represents the ultimate agency success metric. It's reflected in the agency's statistics: 8 out of 10 clients return for multiple projects, with relationships spanning dozens of engagements.

The Repeat Client Phenomenon: Numbers That Tell a Story

The most compelling evidence of Everything Design's quality isn't just what clients say—it's what they do. An remarkable 8 out of 10 clients return for multiple projects, with some relationships spanning dozens of engagements:

• Progcap: 18+ projects ("we lost count")
• Manupatra: 9+ projects
• Sevenloop: 3 brand designs, 3 websites, 1 film, and ongoing work
• Tredence: 5+ projects
• DWIH: 4 years as a retained partner
• SimpliContract, FortunaPIX, Geist, Schbang, Ximkart: Multiple phases and ongoing work

These aren't one-time website redesigns followed by minimal maintenance—they're deep, ongoing partnerships where clients consistently choose Everything Design for new initiatives, knowing they'll receive strategic insight, creative excellence, and reliable execution. This represents the ultimate marketing achievement: clients who've become genuine advocates, not because they were incentivized or asked, but because their experience was so consistently positive that the agency became their default choice for all design-related needs.

The B2B Specialization Advantage

Everything Design's focus on B2B brands, particularly in technology, SaaS, cybersecurity, consulting, manufacturing, and financial services, represents a strategic choice that delivers client value. B2B branding requires different approaches than consumer branding:

Complex Value Propositions: B2B solutions often involve technical sophistication that must be communicated clearly to multiple stakeholder types with different levels of technical understanding. Varun from NimbleEdge's testimonial about edge computing and AI infrastructure, Naveen from Fortuna Cysec's discussion of cybersecurity personas, and Sharan from Ximkart's challenge with cross-border logistics all demonstrate this complexity.

Longer Sales Cycles: Brand work must support nurture over time, providing resources and touchpoints that build trust gradually. As Sharan noted, having a self-explanatory website means "when we write to a customer, most often than not they're going to check out a website, and once they see that what we are offering sort of makes some sense to them in a very clear and crisp way, then the conversation is a lot easier when you go to meet them."

Multiple Decision Makers: Brand experiences must resonate with diverse stakeholders—from technical evaluators to procurement professionals to C-suite executives. The stakeholder-centric approach praised by i3systems and Fortuna Cysec directly addresses this need.

Credibility and Trust: B2B buyers are risk-averse; brand identity must convey professionalism, stability, and expertise. Khurram from Trinas described how their renewed branding gave their team confidence when representing the company, while Varun from NimbleEdge emphasized the importance of an "enterprise-looking, professional" design for working with large customers.

Conclusion: Excellence Documented Through Client Voices

The video testimonials on Everything Design's agency reviews page aren't marketing puffery—they're genuine accounts from founders and marketing leaders who experienced transformative outcomes working with the agency. The consistency across testimonials is striking: strategic depth, process excellence, technical understanding, stakeholder consideration, collaborative spirit, and problem-solving mindset appear in testimonial after testimonial, from companies across different sectors and stages.

For B2B companies considering agency partners, these testimonials offer valuable signal. The repeat client rate of 80% demonstrates satisfaction that goes beyond a single successful project—it reflects ongoing trust and consistent delivery over time. The range of clients, from early-stage startups to established enterprises, from logistics platforms to AI companies to cybersecurity firms to consumer brands, shows versatility within the B2B space. And the specific outcomes clients describe—clearer value propositions, easier customer conversations, stakeholder alignment, measurable business results—demonstrate impact on what matters most: business performance.

Everything Design has built its reputation the right way: one exceptional client experience at a time, with testimonials that aren't just endorsements but genuine stories of partnership, transformation, and shared success. In an industry often characterized by overpromising and underdelivering, that consistency of excellence stands out—and the authentic voices of satisfied clients prove it.

The testimonials reveal an agency that understands a fundamental truth: in B2B marketing, clarity is conversion, positioning is power, and brand isn't vanity—it's the strategic foundation for scalable growth. Whether you're a three-month-old startup like Ximkart was, a scaling enterprise like i3systems navigating fundraising, or an established global player like Fortuna Cysec building new product lines, the pattern is clear: Everything Design brings not just design skill but strategic partnership, not just creative execution but business impact, not just project completion but long-term relationship—exactly what B2B brands need to compete, convert, and grow.