Felix Hartley is a multidisciplinary creative professional with over two decades of experience, specialising in creative direction for motion design-driven films.
He crafts cohesive brand experiences by fusing motion design, brand identity, and visual storytelling with strategic intent.
Felix leads motion design teams in developing explainer films, brand launch films, product narratives, interface animations, and Motion Identity frameworks. His expertise spans motion systems, narrative structuring, animation and art direction with a focus on building consistent motion languages across campaigns and animation touchpoints.

Brand film showcasing Grundfos solutions for the textile industry vertical
Ad film for HowFrameworks Sherpa, a strategic business growth platform for founders

Brand identity and website design for IndianVCs, a verified directory of India's venture capital ecosystem

Explainer video for Expent, an AI-powered expense management and automation platform

Brand video for TLH, a leading law firm offering corporate and commercial legal services

Brand video for SimpliContract, an AI-powered contract lifecycle management platform
Y Combinator, Flatiron Investors, Lorimer Ventures
Brand and website design for Expent, a vendor lifecycle management platform from sourcing to renewal

Brand and website design for Solytics Partners, a risk management and data analytics consultancy for financial institutions

Trifecta Capital Advisors, SIG Venture Capital, Bessemer Venture Partners, Alteria Capital IDFC Parampara Fund, Alpha Wave Global, Bharat Innovation Fund
Brand identity and website design for Entropik, an AI-powered integrated market research platform for agile and accurate consumer insights