How Frameworks

HowFrameworks (HFW AI) is an AI “business mentor” for SME owners — trained on 100+ proven business frameworks, it turns a plainly described business problem (“only I can close orders,” “motivation is low”) into recommended frameworks and clear next steps in about 60 seconds. It's trusted by 250+ SME owners.

Everything Design's work for HowFrameworks spans the brand strategy, two films — an animated explainer and a live-action film we shot — and Sherpa, a landing page for its founder-mentorship program that guides SME owners scaling from ₹10 Cr to ₹100 Cr, built on Webflow with a sharp, affinity-led structure that pairs real founder problems (“I'm making decisions alone”) with the support that solves them, behind one clear consultation CTA.

The outcome: asked whether they would recommend Everything Design, the founder's response was simply “Why is it a question? I will recommend.” What stood out most was rare accountability on both time and money — “you're doing it on time, you're giving me updates” — paired with strong creative, a combination they said most agencies don't manage together.