Start by auditing your site for elements invisible to AI agents: hover-dependent content, infinite scroll, CAPTCHAs, and deeply nested navigation. Place your most important pages in header and footer navigation, since LLMs overweight these areas for citations. Add structured data (JSON-LD, schema.org) for pricing, features, and reviews. Create comparison content against competitors with clean headings and specific differentiators. Consider adding machine-readable files like humans.txt and security.txt, as Supabase has done successfully.