What website features are essential for consulting firms?

Consulting firms need websites that establish thought leadership and credibility through case studies, client testimonials, and team expertise sections. Essential features include service-specific landing pages, a well-organized insights or blog section, clear contact and engagement pathways, and a professional design that reflects the firm's positioning. Interactive elements like ROI calculators or assessment tools can drive engagement. The site should be built on a flexible CMS like Webflow for easy content updates as the firm publishes new thought leadership content.

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