MasterSoft

Industry :
Edtech Design Agency
,
SaaS Design Agency
,

Service Provided

MasterSoft builds AI-powered education management software for higher education. Its platform spans student information systems, learning management and admissions, and its own site reports use by more than 1,100 institutions.

This is a complete brand transformation: brand strategy, brand identity, website, space design and sales collateral. Every surface, not a new logo.

In partnership with Neon Trumpet.

Everything Design → Ekta Manchanda, Co-Founder and Principal Designer · Mejo Kuriachan, Brand Strategist · Swathi Mohan, Content Strategist · Sanjana Hanagodimath, Lead Brand Designer.

Neon Trumpet → Reza · Arpit.

Engagement in progress. This page updates as the work ships.

Complete Brand Transformation

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Complete Brand Transformation

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Complete Brand Transformation

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Transformation

Before

MasterSoft website before the Everything Design brand transformation

After

Project Team

Ekta Manchanda

Co-Founder | Principal Designer

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Co-Founder | Principal Designer

Ekta Manchanda

Ekta, a design evangelist, has shaped many brands with her creative vision in retail, hospitality, and B2B spaces.

Mejo Kuriachan

CEO | Partner | Brand Strategist

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CEO | Partner | Brand Strategist

Mejo Kuriachan

Branding and design insights from Mejo Kuriachan at Everything Design. Expert articles on strategy, web design, and more. See their work.

Swathi Mohan

Content Strategist

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Content Strategist

Swathi Mohan

Swathi writes sharp, smart copy, sometimes poetic. Quick on her feet, she has a knack for making people feel heard.

Sanjana

Lead Designer

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Lead Designer

Sanjana

With a strategic mind and diverse skills, Sanjana loves solving problems and aims to excel in B2B Cybersecurity design.