Most business problems are just communication problems in disguise. At Everything Design, I work at the intersection of strategy, words, and big ideas to cut through the noise, untangle complex offerings, and help businesses make sense of themselves so their audience can too.
I’m naturally curious, occasionally obsessive, and spend more time than I should reasoning with LLMs to figure out why things work. My work spans brand strategy, positioning, communication, and content
Off the clock, I write fiction, play football, train in mixed martial arts, and obsess over making rap music.
